Analytics and settings
Analytics and statistics
Understand delivery, reads and replies; export reports.
Statistics over a custom date range.
public/screenshots/analytics.png- Dashboard: the last 30 days at a glance, quota and session health.
- Statistics: custom date ranges, delivery breakdown, top locations, campaign performance.
- Export: CSV or Excel for spreadsheets, PDF for sharing with your team.
Metrics
| Metric | Definition |
|---|---|
| Delivered | Messages accepted by WhatsApp for the recipient |
| Read | Recipient opened the message (blue ticks) |
| Replies | Recipients who answered |
| Failed | Number not on WhatsApp, blocked or session dropped |
Still need help?
Email support@marketa.cm or WhatsApp +237 6 99 00 00 01.